(For Clients)
(For Creatives)
Babycakes is a local, queer-owned bakery creating pinterest-worthy coquette cakes for the girls, gays and theys! This is a concept project that I created to explore a new aesthetic: a cross between girly coquette and cool girl Charli XCX brat. To achieve this, I paired a feminine and valentine-candy inspired color palette with a modernized script display font and fun patterns.
Creative Direction:
Design:
Alyssa Nguyen
Copy:
Alyssa Nguyen
Web Development:
Client:
Mock Project (Not Real)
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